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taste of college area

SUNDAY, SEPTEMBER 28, 2025 11AM to 3PM

Our favorite culinary event of the year, Taste of College Area, will be held on Sunday, September 28, 2025 from 11AM to 3PM. Join us to sample some of the best bites and sips from College Area's diverse eateries. The afternoon will showcase a world of different restaurants, each just as delicious as the last.


Experience all that the College Area has to offer from this self-guided tour! You can traverse the span of restaurants by riding complementary Old Town Trolleys, riding your bike, walking or any combination.


Tickets are on sale now! Get your Taste of College Area tickets early and SAVE! We have a special 20% July Discount Code (EARLY20) and for those procrastinators, a special August 10% Discount Code (EARLY10). After that, tickets are full price.


Upon arrival, please check-in at the Ticket Will-Call (Location TBD SOON) to receive your Taste of College Area ticket and other helpful information. From there you can make your way to each restaurant stop by hopping on one of the available the Old Town Trolleys! The trolleys will take you to a destination stop where you can meander to a variety of participating restaurants.


Don’t miss your opportunity to enjoy Taste of College Area!


VIP TICKET HOLDERS – ENHANCED EXPERIENCE! (21+ Only)

Get ready to indulge in the ultimate Taste of College Area experience! As a VIP, you’ll explore 5 special oasis locations, each offering a unique drink at a discounted price. (locations TBD SOON) will be ready to serve you at the start of the event. Then, keep the excitement going as (locations TBD SOON) open at 2 PM!


AFTER PARTY – OPEN TO ALL! At 2 PM, the fun continues for everyone! Specific pub (location TBD SOON) will host the official after party. Stop by with your ticket and enjoy a special drink, unwind after the tour, and soak in the lively atmosphere as we celebrate a fantastic day of food and fun!

Restaurant Sign Up

We are accepting College Area Restaurants until July 31st
Click here to register your college area Restaurant!

EVENT & TICKET INFORMATION

EVENT INFO

RESTAURANT Info

TICKET INFO

Taste of College Area Event 2024

When: Sunday, September 28, 2025, 11:00 a.m. – 3:00 p.m.


Where: Throughout the College Area & Rolando Neighborhood Commercial Corridor (El Cajon Boulevard between 54th Street & 73rd Street AND on SDSU Campus).


This self-guided tour of the College Area eateries features 20+ restaurants, coffee houses, pubs, wine bars, and unique eateries in one of San Diego’s most diverse culinary neighborhoods. Enjoy savoring samples while touring the College Area Business District!


We hope you enjoy the day, meet new people, and simply have FUN during the Taste of College Area event! 


TICKET INFO

RESTAURANT Info

TICKET INFO

Taste of College Area ticket info

 Regular Tickets – $40 per person  (plus service fees) $45 Day-Of Event

 

VIP Tickets $50 per person (plus service fees) $55 Day of Event.

21+ Includes Discounted Drinks at select “oasis” bars & pubs AND an Exclusive Event shot glass while supplies last.


EARLY BIRD DISCOUNTS (enter these codes at time of purchase):


EARLY20 (now - July 31, 2025)

20% Discount available on all tickets.

EARLY10 (August 1 - 30, 2025)

10% Discount available on all tickets 


GROUP TICKETS (Minimum 10 tickets) 

Buy 10 or more tickets, and automatically get 5% off. Stack the savings and use the above codes for an even bigger discount!


>>>>> PURCHASE TICKETS HERE <<<<<


Keep your Receipt – Your ticket will NOT be emailed to you. You can pick up your physical ticket at the will-call booth on the day of the event, located at (Location TBD), parking is available on site. 


***Bring your receipt and/or a photo ID to claim your ticket.***


IMPORTANT NOTE: Sharing tickets is NOT ALLOWED

buy your tickets

RESTAURANT Info

RESTAURANT Info

RESTAURANT Info

Taste of College Area Participating Restaurants

 Participating Restaurants


Click HERE for 2024 EVENT MAP


(Highlighting last year's participating restaurants):

Ben & Esther’s Vegan Jewish Deli | Cheba Hut | Corbin’s Q*  | Dirty Birds* | Epic Wings (2 locations!) | Eureka!* | Handel’s Ice Cream | Himalayan Yak & Yeti | Jersey Mike’s | Kuro Sushi | Majorette* | Oggi’s Pizza | Penelope’s Mexican Food | Sala Thai | Scrimshaw Coffee | The Cravory | The Daily Grind Cafe | The Luau* |  Ultreya Coffee & Tea | Woodstock’s Pizza  
* VIP Oasis Locations


Let's Rallie App Information (coming soon)

We have partnered with the Let's Rallie App! Download Let's Rallie to enhance your Taste of College Area experience. Use the interactive event map on your phone to easily navigate from one taste to the next.

Sponsorship Opportunities

 Our Taste of College Area offers a great opportunity to support community events for the College Area/ Rolando Neighborhoods! Show your community support with sponsorship! Click the button below for more information. 


Available sponsorship opportunities include 3 tiers:

  • Tier 1 Sponsor ($750) - Helps to cover the costs of Volunteer T-shirts
  • Tier 2 Sponsor ($1,000) - Helps to cover the costs of the day of event signage
  • Tier 3 Sponsor ($2,500) - Helps to cover the cost of transportation (4 Old Town Trolleys)


We can also create a custom sponsorship level that suits your desired interest! Email jim@collegeareasd.com or call/text 858-210-2934 to help us design a special sponsorship level just for you!

SPONSORSHIP DETAILS

event transportation by old town trolleys

San Diego Trolley

Experience new or existing neighborhood favorites by our complimentary trolley service provided by Old Town Trolley Tours, or if you choose, by foot, bike or car. In addition to this adventurous tasting tour, guests can experience the neighborhood’s many distinctive boutiques shops that make the College Area a great shopping and dining destination. Come see all that the College Area has to offer! 

Memorable Moments FROM THE INAUGURAL TASTE OF COLLEGE AREA 2024

People waiting for the Trolley at the Taste of College Area event
people on trolley
Taste of College Area banner
Taste of College Area participants
Taste of College Area participants
Taste of College Area participants
Taste of College Area participants
Taste of College Area participants waiting for trolley
Taste of College Area participants
Taste of College Area participants
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  • HOME
  • EVENTS & CALENDAR
  • NEW! - BUSINESS DIRECTORY
  • AVAILABLE PROPERTIES
  • TASTE OF COLLEGE AREA
  • OUR COMMITTEES
  • BUSINESS RESOURCES
  • ORGANIZATIONAL DOCUMENTS
  • STAY IN TOUCH

College Area Business District

4704 College Avenue, San Diego CA 92115

619.582.1093

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